The increasing number of "precocious puberty" testing fevers and cases all over the world is a big indication of the impact of hormonal gates, and behind the hormone gates is another "hidden" unspoken rule in the dairy industry - many countries including the United States are using synthetic hormones. , And China has no corresponding monitoring regulations to make consumers more uneasy.

According to the survey, when it is impossible to control the enterprise and the regulatory system, the devastated consumers take more defensive self-help: on the one hand, invest more energy to “fish out” safer milk powder on the other hand, and increase expenditures on the other hand. Upgrade the milk category to avoid catastrophic accidents. Experts said that after the hormone gate, infant milk powder consumption has seen a diversified development trend from channels to categories.

Purchasing Red Dairy Dairy New Standard Does not rise or fall, most milk powder add incense, milk powder is suspected to be precocious, melamine milk powder is lingering, a series of security accidents force domestic consumers to look abroad, and once again set off an upsurge of buying imported milk powder on the Internet. Some Internet users buy one or two barrels. Due to the rapid increase in sales volume, many online sellers have sold out of this product and are not allowed to sell it.

Reporters yesterday saw a number of sales records for Taobao Purchasing Stores in Taobao. Since mid-August, the number and quantity of foreign milk powder purchased has increased dramatically. For example, a two-crown milk powder purchasing service store, from August 1 to 13, A total of 78 barrels were sold in the second paragraph of the Hong Kong version of hardcover milk powder, and 244 barrels were sold in the 10 days from the 13th to the 23rd, and 8 people bought more than 10 barrels of 18 barrels and 12 barrels at one time.

Ms. Li from Jinan has been buying Nu-trilon milk powder from the Netherlands for her daughter. She purchased it again three days ago. The milk powder in paragraph 3 has been sold out. She asked four or five sellers in a row and the milk powder was not in stock.

In view of the phenomenon of purchasing milk powder in the foreign countries, Professor Nan Qingxian, chief expert of the Science and Technology Committee of the China Dairy Industry Association, pointed out that consumers are relatively more sensitive to the safety of infant formula, because the industry chain is particularly long and there is a link between them. The problem is ultimately reflected in the milk powder product. In Europe and the United States and other developed countries, the dairy industry is the main body, so the standards are relatively strict, especially in the management of dairy cows.

Organic milk powder became a new favorite In addition, the reporter found in the investigation, due to clear identification does not contain hormones, flavors and fragrances and many other selling points, the recent organic milk powder sales increased significantly. According to sales personnel, in recent days, many consumers have come to buy organic milk powder. “A lot of things have gone out and shopping is now very cautious.” Not only do you look at the brand to read the ingredient list, some also ask in detail about the source of milk, and more There are even on-site factory telephone consultations.

According to Guo Chunmin, director of the China National Organic Chemicals Certification Center of the Ministry of Agriculture, the production of organic milk powder is very strict. It requires strict control over the entire range of organic pastures, organic farming, and ingredients processing, and is certified by the national authorities to ensure products. The entire production process is pollution-free, free of chemical fertilizer residues, no artificial addition, highlighting the natural attributes of the product, and is an absolutely safe and natural product.

Under the impetus of the hormone door, the first domestic manufacturer of organic milk powder, which promotes the import of organic milk powder, ushered in an opportunity for development. According to the introduction of the Australian and Australian side, organic milk powder sales have increased rapidly in recent years. In addition, based on the prospects for the development of domestic organic milk powder, the company will introduce organic milk powder from EU countries to expand its market share.

It is understood that Ausnutria's multi-organic milk powder is produced from the world's most ideal milk source base and Australia, the world's largest producer of organic agricultural products. The country's organic dairy products account for the largest share of organic foods, which is also a consumer purchase and trust. The important reason.

Whether it is a prosperous online shopping or the organic powdered milk that has been blessed by blessings, it reflects a word-safety. It can be foreseen that parents will spare no effort to find safer and healthier food for their baby. Experts said that consumers' pursuit of product safety not only brings about changes in channels and categories, but also promotes the upgrading of infant milk powder quality in China. In the near future, the industry will enter the exploration and adjustment period.

Tips:

There are three major conditions for organic milk powder:

(1) Natural organic pastures: must undergo a three-year conversion period to ensure that the organic production sites are absolutely free from contamination; ensure that carousels and fallows are carried out each year; ensure that no chemical synthetic materials such as fertilizers and pesticides are used; ensure soil Periodic inspection of chemical residues. (2) Natural organic milk sources: Ensure that cows do not use any antibiotics; ensure that cows do not feed on artificial diets; ensure that oxytocin and growth hormone are not used; and ensure that genetic embryo propagation techniques are not used. (3) Officially certified organic processing plant.