Overseas media reports that the Australia Abalone Association and the Australian Aquatic Products Cooperative Research Center have jointly launched the promotion of Australian wild abalone activities for Chinese consumers. The activity will be initiated at the Shanghai Lanzhou Club. The Australian side hopes that through promotion activities, Chinese consumers will learn about Australian wild abalone products, and through activities, consumers and restaurant chefs will be taught how to eat abalone and cooking techniques.

Australia will first introduce wild abalone products to 120 high-end western-style restaurants in Shanghai, Beijing, Guangzhou and other cities. Jonas Woolford, president of the Australian Abalone Association, believes that as long as it can ensure the continuous delivery of Australian wild abalone to China, it will increase its sales and reputation in the Chinese market. Jonas Woolford emphasized that since the successful hosting of the Olympic Games in 2008, Chinese consumers have increasingly accepted and loved the Western diet, especially Shanghai consumers. They have always maintained an open and acceptable attitude toward Western products, and now they are now During the World Expo, Western countries were provided with good business opportunities.

According to statistics, Australia exported a total of 1,800 tons of fresh and processed abalone to China during 2008-2009.